Blog Israel Goods

TEL AVIV FASHION WEEK

Last month, Tel Aviv had its first fashion week in 30 years and it was worth the wait. Roberto Cavalli showcased his sparkly spring/summer 2012 collection which is a sign of oncoming collaboration between Tel Aviv and Milan. Every season a Milan based designer will show at Tel Aviv as well as the country's new and promising rising stars will showcase their work at Milan Fashion Week. This is a wonderful beginning and only a glimpse of whats more to come. 

This wasn't the first fashion week at Tel Aviv. During the 1970s, there were two a year. Back then though, things were a bit different. There were companies and manufacturers. Now it's more about the talented designers that are emerging. 

The organizer was Ofir Lev, deputy CEO of the Israel Textile and Fashion Association and a former model. He wanted to show that there is fashion and creativity in Israel. He used his contacts and brought together foreign fashion writers to Tel Aviv for the three-day fashion fest. Lev is ready planning another Fashion Week for next April. His intent is to get Israeli-American Elie Tahari as well as Ralph Lauren, Calvin Klein, Italian designer Miuccia Prada and fashion luxury house Dolce & Gabbana on board. Sasson Kedem, a creator of artsy, architecturally styled pieces for women who also served as a mentor on the one season of “ Project Runway Israel,” said the designers that come out of Israel are different and unique. They have to learn how to improvise, they are inspirational, creative and think outside the box. 

International press included England, Russia, Mexico, Italy and the United States. Some of the Israeli designers who made a splash were Dodo Bar Or, Israel Ohayon, Tamar Primark and Mira Zwilinger. Other names include  Ofir Lev, general manager of the Israel Textile and Fashion Association,  Gideon and Karen Oberson, Sasson Kedem, Yaniv Persy, Yosef Peretz, Alembika, Netanel Zikri, Sasson Kedem, Dorin Frankfurt, and Alon Livne of “Project Runway Israel.

Tali Kogan: Tel Aviv Couture

BIBLICALLY INSPIRED...

As if the beauty of the Galilee isn't enough to inspire any artist, Ruth Doron's designs are kissed by the Bible.

Her jewelry design studio is located in a small, pleasant village in northern Israel, nestled in the valley between Mt. Tabor and Mt. Gilboa, near the Sea of Galilee. The ancient road that crosses nearby was the route taken by King Saul and other biblical ancestors. It's no wonder that Ruth's designs express antiquity. What is wonderful is that they also reflect the modern influences of Israel.

A graduate of Israel's prestigious Shenkar School of Design, Ruth crafts precious metals and gemstones into expressive wearable art.

Using CAD or Computer Aided Design, as well as traditional design techniques, Ruth Doron Designs presents complete lines of themed jewelry with names like Royal, Ocean, Harmony and Nature. 

Recognizing the global attraction of Israel, the Holy Land, she creates an entire line of Christian jewelry. Being so close to Nazareth, it's hard not to include her interpretations of the symbols important in Christianity. 

Ruth is a featured designer at From Israel To You, a webstore specializing in Israeli designer jewelry. Her new lines will soon be available.

PAULA JOFFE NEW MANAGER OF JEWELRY BLOG

Paula joffe is a  pro-Israel activist, 24/7. She is the former executive director of the America-Israel Chamber of Commerce/Philadelphia Area, where she worked at the nexus of business and Zionism, helping to create commercial ties between the United States and Israel. Her vocation and avocation merged with the founding of her online jewelry store: www.FromIsraelToYou.com.

From Israel To You offers unique jewelry designs from the shops of skilled artisans, who craft silver and gold with gemstones into wearable works of art. From the northern Galilee to the Gulf of Aqaba in Eilat, from the Holy City of Jerusalem to the modern metropolis of Tel Aviv, influenced by 5000 years of history and various cultures, her artists create magnificent and fashionable jewelry that sets the standard for accessory style.